I think a combo of 2., 3., and 5. would be awesome
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communication strategies
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Yeah it’s definitely supposed to mean
I bet people who trust me will want to see this,
but it’s not obvious how to get people to think of it that way."Drop the brand, talk about the mechanism" - Kenblog
Have you ever been stuck furiously debating a technical methodology, but you talk past each other, frustrated and unmoved? The solution is often surprisingly simple: ditch the brand names, and talk about how things work instead.... what would you like to happen instead?